Most people lose their audience before they ever make their point – and they don’t even realize it.

In this short video, filmed outdoors and on the move, I explain why attention drops after 30 seconds and the simple communication shift that keeps people listening – whether you’re speaking casually, on camera, in meetings, or in public.

This is one of the most searched communication problems online, yet almost no one explains it clearly or practically. If you want people to actually stay with you when you speak, this is a must-watch.

👇 Comment below: Where do you notice people zoning out the most — meetings, conversations, or social media?

Find more content on my YouTube channel: https://www.youtube.com/@PaulEffectiveCommunications

Check more insights, and in-depth experiences on my podcast: Speak With Intent Podcast